In 2022, Netflix introduced an ad-supported plan costing USD 7 / CAD 6 / GBP 5 / EUR 6. Earlier this year, the streaming giant announced the removal of its Basic plan, the cheapest ad-free option priced at $10/€5 a month. Now, this change is being implemented as multiple Reddit users report receiving notifications that their Basic plan is ending. Subscribers must now choose between the ad-supported plan or one of the two other ad-free plans: the $15.50 FHD option or the $23.00 4K option.
Netflix Phases Out Basic Ad-Free Plan Across Various Markets
The ad-supported plan has gained significant popularity, though it’s not yet available in all markets. It has already attracted 40 million subscribers. If you’re considering this tier, be aware that some TV shows and movies are unavailable due to licensing restrictions, according to Netflix. However, ads are not shown on Kids profiles, and Netflix Games remains ad-free.
| Netflix Plans | Features |
|---|---|
| Standard with ads | Ad-supported, all but a few movies and TV shows available, unlimited mobile gamesWatch on 2 supported devices at a timeWatch in Full HDDownload on 2 supported devices at a time |
| Standard | Unlimited ad-free movies, TV shows, and mobile gamesWatch on 2 supported devices at a timeWatch in Full HDDownload on 2 supported devices at a timeOption to add 1 extra member who doesn’t live with you |
| Premium | Unlimited ad-free movies, TV shows, and mobile gamesWatch on 4 supported devices at a timeWatch in Ultra HDDownload on 6 supported devices at a timeOption to add up to 2 extra members who don’t live with youNetflix spatial audio |
To find out what plans are available in your country and their costs, you can check this page (use the dropdown to switch between countries). Currently, the Basic plan is no longer listed in the US, Canada, the UK, Germany, France, Australia, and other regions.
Pokdepinion: It does feel redundant to have it since there’s the ad-supported plan. It would be natural to move towards a better plan if people are okay with paying.
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